Boyzone star joining LadbrokesPoker.comLeading online poker site LadbrokesPoker.com has announced a year-long sponsorship deal with motorsports enthusiast and former Boyzone singer Shane Lynch. The Gibraltar-licensed site is hoping to prove that the game of poker is for everyone by turning the ex-pop star from a novice into a proficient player. Lynch had his first experience of a poker tournament in 2008 while standing in for band mate Ronan Keating at the Irish Poker Festival. He now faces a whistle-stop tour through the world of poker with LadbrokesPoker.com pledging to put the Irishman through his paces trying out the game online as well as live. Dublin-born Lynch will also experience VIP-style poker and attend the World Series Of Poker in Las Vegas. “I’d always been a bit intimidated by the poker scene as I’d seen it on TV and found the whole thing a bit baffling,” said 33-year-old Lynch. “But, having spent time with the Ladbrokes players at a few events last year, I’ve seen that you don’t need to be an expert to give it a go. I’m really looking forward to getting into this poker journey, learning more and having some great fun along the way.” As an added incentive, LadbrokesPoker.com has pledged to give £1,000 to Lynch’s charity of choice if he can finish in the top 100 at next month’s Irish Poker Festival. “Shane is the perfect ambassador for LadbrokesPoker.com,” said Kate McLennan from LadbrokesPoker.com. “He’s a great guy and totally down to earth. We want to show that poker is for everyone. We’re not like other sites that spend huge amounts on poker professionals that their players will never be able to relate to. “LadbrokesPoker.com is a site that’s friendly, accessible and where all ages and abilities come together. Poker takes a moment to learn and a lifetime to master. With Shane, we want to show that anyone can give it a go and have fun.” Home |