Arizona Bay Guides Hypergrowth of Absolute Poker.com
By staff
May 11, 2006 (SAN FRANCISCO, USA) – Northern California Based technology consultancy, Arizona Bay (www.arizonabay.com), LLC has been successful in helping Costa Rica based, AbsolutePoker.com (www.absolutepoker.com) with a rapid development and deployment of technology and human infrastructure to support Absolute Poker’s rapid growth objectives.

Arizona Bay has been retained by AbsolutePoker.com to bring mature business process methodology and formal product development methodologies center stage. With customer growth rates exceeding 10% per month, AbsolutePoker.com turned to Arizona Bay to help with fortification of its technology and human infrastructure to support its goals. In the business of online gaming, AbsolutePoker.com has achieved the important criteria of critical mass for optimum poker communities. Arizona Bay is helping the firm develop formal technology development best practices in requirements management, product management, quality assurance, and customer development in order to ensure that the customer community stays at critical mass.

In order for AbsolutePoker.com to take its proprietary platform to the next level of high availability, Arizona Bay is applying its proven ABMaximize to address technology development and business development. By placing Arizona Bay senior consultants on the ground with specific domain area expertise alongside AbsolutePoker.com C-level executives, Arizona Bay can see first hand how the business model of AbsolutePoker.com works and how to sustain it.

“The ABZ-Envoy Product is a great way for companies like AbsolutePoker.com to have both a trusted advisor and in-the-trenches implementer by their side as they build out technology and human layers,” says acting AbsolutePoker.com Vice President of Technology and Arizona Bay Senior Consultant, Curtis Olson. “With our expertise in provisioning high-availability systems and our experience with best practices for business process management and product development, we can help AbsolutePoker.com avoid the “gotchas” as it tries to rapidly expand it foothold,” says Olson.

AbsolutePoker.com has deployed ABMaximize with a focus on business maturation.

Where AbsolutePoker.com has its roots in solid technology infrastructure with its proprietary system, it has asked Arizona Bay to help it ramp up quickly business areas of marketing and customer-driven operations. Arizona Bay and its team of experts have “envoyed-in” to help the firm formalize business areas in application development, production operations and customer analysis.

“As a full service technology consulting firm, we treat full service differently than larger firms, we are nimble and boutique enough that we can assimilate our teams into any business culture, assess its pain-points and drive projects to success,” says Arizona Bay Managing Partner David Graham. “We are an outsourced partner in every sense of the word, but we are sitting right next to you the whole time.”

ENDS

For more information please contact:

David Graham

Arizona Bay

707-254-7771

dave@arizonabay.com

iGaming Press Contact:

Inka Ikonen

Lyceum Media

inka@lyceummedia.com

+44 (0) 207 953 4026

About Arizona Bay

Arizona Bay LLC is a privately-held technology and business management consulting company based in San Francisco, California. Founded in 2000, we leverage internet-based services and standards to craft proprietary software applications to help clients sustain a competitive advantage. We have a proven track record of helping clients perform at optimum levels both technically and strategically. The key to our expertise lies in rapidly mobilizing the most competent people, skills and technology solutions to help clients in the areas of technology implementation and business strategy. Our teams, formed with industry specialists, identify and deliver effective, clearly defined, custom business strategies and solutions with profit realization at their core.

About AbsolutePoker.com

AbsolutePoker.com is the world's fourth largest online poker destination offering worldwide access to multi-player online games 24 hours a day, seven days a week. AbsolutePoker.com offers friendly customer service which is always fast, knowledgeable, and professional. Driven by proprietary software, AbsolutePoker.com also has the most comprehensive, interactive online poker room, providing such features as hand history, stat retrieval, player note taking, chat, locate a player, six table play, and representative image selection. Multi-player games offered include: Texas Hold'em, Omaha High, Omaha Hi/Lo, Seven Card Stud, Seven Card Stud Hi/Lo, One on One, and Tournaments.

 
 
 
 
 
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