FHM Launches Online Casino
By James Mc
Cantor G&W International L.P ('Cantor Gaming'), a consultant and provider of online and mobile gaming services has launched 'FHM Casino' on FHM Gaming.com, in partnership with leading media group Emap plc.

The new online casino site offers the most popular casino games including blackjack and roulette, together with round-the-clock support and a fully operating back-end system that includes effective customer age and location verification, online payment processing, customer services and full legal and regulatory approvals.

A subsidiary of Emap, FHM.com is the leading men's lifestyle site in the UK with 2 million unique users notching up 35 million hits a month. The company’s wider audience also includes 2.9 million offline magazine readers around the world; 1.4 million viewers of FHM Music TV and 500,000 users on FHM Mobile. FHM mobile TV, which launched in March 2006, is the UK's most successful mobile TV launch to date.

FHM Casino is the first in what Cantor Gaming anticipates will be a series of partnerships with leading brands in a range of sectors such as media, sports and consumer products sectors before the end of 2006. It follows the launch of Cantor Gaming's own-brand casino in September 2005. Cantor is an affiliate of global financial services company, Cantor Fitzgerald.

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