Industry Experts Join Forces at the KPI Summit 2006
By staff
21st June, 2006 (London, UK) – Fairground Gaming and Chartwell Technology Inc. www.chartwelltechnology.com) amongst others, have announced their attendance at the KPI Summit to be held at the London Stock Exchange on Friday 30th June with the aim to define the Key Performance Indicators (KPIs) for the iGaming sector.

KPIs to be defined will include Turnover, Customer Lifetime, Lifetime Customer Value and Active Players. A Pre-Summit meeting will take place on Thursday 22nd June with sponsors Baker Tilly (www.bakertillyinternational.com), Canaccord Adams (www.canaccordadams.com) and Berwin Leighton Paisner (www.blplaw.com), to discuss direction and agenda for the Summit.

Prominent iGaming operators have been invited to participate in the 2006 Summit with industry experts, key members of the media and city analysts also in attendance.

Evan Hoff, Executive Director of Fairground Gaming, said: 'As an industry consolidator, Fairground is constantly evaluating possible acquisition targets and thus experiences first hand the difficulties of conducting analysis without the benefit of standard industry metrics. The issue is magnified when viewed from the investors' vantage point, as they do not have access to all available data, and we look forward to contributing at this important event.'

Lee Richardson, Chief Executive of Chartwell Games Corporation, said: “The online gaming industry and all who invest in, analyse and report has long needed reliable and robust metrics. This important summit seems sure to make a valuable contribution to that need and Chartwell, with its strong tradition of supporting their blue-chip operator clients with valuable and actionable data is delighted to contribute.”

Following the Summit, the definitions of the KPIs will be published in industry journals. They will also be made available to firms of accountants and to listed iGaming companies who wish to use them in their public accounts. Private iGaming companies will also be welcome to use them in their own accounting to provide benchmarking.

ENDS

For more information please contact:

Esther Whitehead

Lyceum Media

esther@lyceummedia.com

+44 (0) 207 953 4026

Notes to Editor

About Fairground Gaming

Fairground Gaming (www.fairgroundgaming.com) was admitted to AIM on 4 October 2005 with the intention of building a broad-based, diversified gaming portfolio by acquisition and thereafter by organic growth. It will achieve this by:

- Acting as a consolidator of the fragmented online gaming sector;

- Using the extensive sector contacts of its directors to acquire majority interests in a portfolio of synergistic, cash-generative online gaming businesses; and

- Targeting small and medium-sized operators in areas such as online casinos, poker, bingo and skill-based gaming.

About Chartwell

Chartwell specialises in the development of leading-edge gaming applications and entertainment content for the Internet and wireless platforms and other remote access devices. Chartwell’s Java and Flash based software products and games are designed for deployment in gaming, entertainment, advertising and promotional applications. Chartwell does not participate in the online gaming business of its clients. Chartwell’s team of highly trained professionals is committed to delivering the highest quality software and maintaining its leading edge through continuous development and unparalleled customer support. Chartwell Games Corp. is the worldwide marketing and sales arm of Chartwell Technology Inc. Chartwell invites you to preview our company and gaming applications at www.chartwelltechnology.com

About Canaccord Adams

Canaccord Adams is a leading independent financial services firm committed to fostering the entrepreneurial economy by bringing corporate and institutional clients unique perspective on global investment opportunities. With operations in research, sales and trading, and investment banking, our 225 professionals seek out emerging opportunities in our key sectors - Technology, Life Sciences, Mining and Metals, Energy, Real Estate, and Industrial Growth. Located in nine offices internationally, our experienced team generates focused, actionable ideas that identify opportunity and facilitate growth. Canaccord Adams, the international capital markets division of Canaccord Capital Inc., has operations in London, Boston, San Francisco, New York, Houston, Toronto, Calgary, Montreal, and. Vancouver.

About Baker Tilly

Baker Tilly is a leading independent firm of chartered accountants and business advisers that specialises in providing an integrated range of services. We provide our growing and established business clients with audit, accountancy, personal and corporate taxation, VAT, consultancy, corporate finance, financial services, IT advisory and business recovery. The firm has national coverage through its network of offices and is represented internationally through its independent membership of Baker Tilly International.

About Berwin Leighton Paisner

Berwin Leighton Paisner is a premier City law firm with offices in London and Brussels. Clients include FTSE 100 companies and financial institutions, major multinationals, the public sector, entrepreneurial private businesses and individuals. The firm currently holds the Chambers’ ‘UK Law Firm of the Year’ 2005 award.

The Berwin Leighton Paisner corporate team is regarded as one of the best practices in the City, with a leading mid-market M&A, equity capital markets, private equity, investment funds and corporate recovery practice. It is ranked No. 1 for AIM IPOs and ongoing AIM company work by the Legal 500. The team has expertise and experience in an array of industry sectors, including real estate and construction, hotels, leisure, betting and gaming, technology and retail.

About Lyceum Media

Lyceum Media offers an end-to-end solution with public relations and media relations at the core. Lyceum Media is a media partner with its clients, helping them to develop more than effective campaigns and unique messages. Its full service approach is as suitable for companies in the “good idea” stage as it is for major corporations already established in the iGaming field. Any company looking to exploit their unique assets and maximize their potential in the iGaming sector must utilize this unique approach.

 
 
 
 
 
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