Sponsors Mikey The Chimp At The WSOP
By News Release
July 21, 2006 (LONDON, UK & LAS VEGAS, USA) –– Yes, the rumors are true. is sponsoring Mikey the Chimp at the 2006 World Series of Poker. There will be a press conference at 2:00pm (PST) on Thursday, July 27, 2006 at the Palms Hotel, ‘Real World’ suite. Mikey and his trainers will be available for comments regarding Mikey’s professional poker training for the WSOP and on Chimpanzee’s cognitive abilities.

“Everyone has heard about the intelligence of primates and Mikey is one of the smartest around. is confident that our purchase of a seat to the World Series of Poker will get put to good use by Mikey,” says, Lucan M. Toh, CEO of


There are very few primates that have the cognitive ability of Mikey. “After a gruelling search across North America,” says Lucan Toh, CEO of, “we have spent our efforts on one lucky chimp.” Mikey has been professionally trained to recognize the colors and shapes of suits and numbers. His favorite move is going “all in” but don’t tell his competition. His website, WWW.MONKEYSHARE.NET will show video footage of this chimp practicing his “all in” moves with his trainers.


With spectators going bananas for this animated chimp, Mikey will be playing for chips! He wants cold hard cash for his retirement, which has become a more serious problem for show business animals. After chimps perform for several years, they must retire, and like humans, live off of their earnings for the rest of their lives. Mikey’s trainers are available to comment on Mikey’s retirement plan and where he hopes to retire, should he win the 2006 WSOP.


After his press conference at the Palms, Mikey will also challenge a journalist to a live poker match. Journalists and producers will receive a banana split and share in cold Bannarama Vodka Blended’s at the press conference.


Mikey the chimp will be sending all of his losing opponents BACK to next year’s World Series of Poker (WSOP), compliments of That’s right, will sponsor his losing victims to get right back up after defeat, and play again for free in the 2007 World Series of Poker!


About (

The Poker Share Trust has the ultimate benefit of 40% ownership of It receives cash every month which it returns to the players, through its unique Share Point Loyalty Programme. If floats on the stock exchange or is bought by another company, players will receive cash based on the number of Share Points they have. is operated by Playit Ownit Limited and licensed by the Kahnawake Gaming Commission through its parent company, GamShare Limited. Both GamShare Limited and Playit Ownit Limited are based in Gibraltar. is powered by, Sweden based, Tain AB, the largest online poker network in Europe.

How The Concept Works

When you play on, you earn Frequent Player Points (FPP) which can be used for betting and entering tournaments. For every FPP you earn, you get a Share Point for free.

Your Share Points give you exclusive access to the Poker Share Trust, allowing you to buy merchandise from T-Shirts to cars, entry to land based tournaments around the world or just cold hard cash. The more you play, the more Share Points you earn. The Share Point Total will always be recorded, whether you choose to redeem your points or not. Share Points are important because this is the ultimate measure of loyalty for the Poker Share Trust, the more points you have, the more benefit you receive.

About Mikey

Mikey is a chimp who loves life in the limelight! Like his human counterparts and other exotic animals in show business, Mikey has several years allotted to earn money for his retirement fund. He has been professionally trained to recognize the colors and shapes of suits and numbers on playing cards and perform on television. His favorite move is going 'all in' but don't tell his competition. Appearances in Vogue and the Black Eyed Peas CD cover are only a few highlights of Mikey's illustrious career in show business.

For more information on Mikey and to track his progress at the WSOP, please go to: Mikey will be available for interviews and photos.

Please contact:

Melissa Ross

Lyceum Media

+44 (0) 207 953 4026

+44 (0) 795 085 5887 (mobile)

Online Casino provides online gamblers with information on online casino gambling, sports betting tips, wining casino tips, internet casino reviews, sports odds, matchups, results, editorial and much, much more… We also have an industry insider’s section including Internet gaming press releases, a calendar of events and gaming industry news.
Bluff Europe: Europe's leading Poker Magazine brings you the latest Poker News, Player Interviews and all the best Online Poker offers Poker in the Park: Europe's largest Poker Festival.