Kansas Lottery EGC Flying off the Shelves
By James Mc
Kansas Lottery’s new Electronic Game Card (EGC) has shown some early promise during its first five weeks with sales exceeding the $1 million mark. The surge in popularity has forced an urgent re-order to cope with the demand for the ‘Super 7’s’, which offers 80 chances to win, a top prize of $500 and a guaranteed prize of at least $3 in every game.

“Our EGC is flying off the shelves, which is a strong indication this is the kind of added entertainment value our lottery players are looking for in their lottery games,” said Lottery Executive Director Ed Van Petten. “We anticipated a positive response to the game, but the sales and positive feedback from our players have gone beyond our expectations.”

The EGC, which is marketed and promoted by the Scientific Games Corporation, is a battery powered pocket sized digital lottery ticket, and works like an electronic scratch card, with an LCD screen displaying the symbols to determine whether a prize has been won. The success of the game, which costs $20, has lead the Kansas Lottery to re-order their initial batch of 120,000 to cope with demand.

 
 
 
 
 
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