|Parlay Entertainment Inc. supplier of internet bingo solutions, has announced that Paddy Power plc, Ireland's largest betting and gaming company, has added Parlay Bingo to its roster of online games. Paddy Power Bingo has been developed in co-operation with Parlay and turnkey operator The Gaming Network, and can be accessed through both PaddyPower.com, and PaddyPowerBingo.com. |
The addition of online bingo is set to build on Paddy Power's commitment to make low-stakes betting more entertaining and accessible, whilst also offering odds on a number of non-sporting and novelty markets, such as election results betting and the outcome of popular TV events.
Director of Sales for The Gaming Network, Fraser Quigan professed his delight at the addition of Paddy Power to the network, whilst Parlay Vice President of Sales, Andrew Branscombe went on to explain the growing importance of bingo in the industry.
“Established betting and casino operators are beginning to realize that bingo is an important part of the online gaming product mix and that they can no longer afford not to add bingo to their online offering,' Branscombe offered.
'Big-name gaming and entertainment brands are increasingly expressing interest in online bingo, and Paddy Power is certainly ahead of the curve.”