|In a week which has been littered with the withdrawal of online casinos and gaming companies from the US market, three firms have announced their intention to keep faith with a customer base that is rapidly losing providers.|
VIP.com, Nine.com, and BetGameDay.com all confirmed their intention to continue to serve US customers in an announcement yesterday, contradicting current industry beliefs as to the viability of the market.
However, the VIP.com group, which represents Nine.com and BetGameDay.com, ensured customers that following procedural requirements, it would continue to cater for the US market and anticipated that the brands would reinvent themselves as private companies in the coming months.
This week has already seen some big names pulling out of the US arena, with Leisure & Gaming, FireOne and World Gaming all announcing their departures. Leisure & Gaming meanwhile will hold onto its recently acquired UK brand, BetShop.com.
In other news, Sportingbet chief executive Nigel Payne told the Antigua Sun newspaper that downsizing the company was ‘extremely unlikely.’
'We have not yet made a single employee redundant as a result of this action, and most of the alternatives that we're looking at for our business would not involve any downsizing,' he was quoted as saying on Monday.