Ladbrokes Plans WSOP Rival
By James Mc
Ladbrokes, the UK based bookmaker and online gaming operator, has announced plans to invest a further £3 million into its 2007 Poker Million tournament with a view to creating a European competitor to Las Vegas’s World Series of Poker (WSOP).

This year’s WSOP, which is owned by Harrah’s Entertainment, was the biggest live poker tournament to date, comprising of around 8,700 players competing for more than $82 million (£44 million) in prize money.

However John O’Reilly, managing director of Ladbrokes’s e-gaming division, said that more than half the players had qualified online meaning that future events would be compromised by the Unlawful Internet Gambling Enforcement Act, which was introduced last week.

“The Act opens up a huge opportunity for an offline poker tournament in Europe to rival the World Series,” he said.

“Poker Million is already the biggest poker event in Europe and we believe that by investing in the tournament and changing the format, London may rival the World Series.”

The Poker Million tournament brings together online qualifiers from for the week-long final at its new casino in Paddington, London and will be televised on Sky Sports.

Currently, the tournament winner will earn $1.2 million out of a total prize pool of $4.1 million, which through extra investment will double next year.

Online Casino provides online gamblers with information on online casino gambling, sports betting tips, wining casino tips, internet casino reviews, sports odds, matchups, results, editorial and much, much more… We also have an industry insider’s section including Internet gaming press releases, a calendar of events and gaming industry news.
Bluff Europe: Europe's leading Poker Magazine brings you the latest Poker News, Player Interviews and all the best Online Poker offers Poker in the Park: Europe's largest Poker Festival.