|It has been announced that Celtic Football Club’s new online poker brand, developed in conjunction with SoftWire Sports Marketing, branded as fcpokerroom, is to launch on the Tribeca Tables poker network.|
The new site was made public earlier this week and will become the first online poker room tailored for the UK football market. The partnership with Tribeca Tables sees Celtic’s online brand joining one of the industry’s fastest growing poker networks and leading poker solutions providers.
Tribeca Tables Brand manager Bob Williams reflected, “We are very excited about the partnership. There are thousands of Celtic fans in virtually every corner of the globe and online poker is an excellent way to bring them together. The new Celtic poker room will provide an excellent arena for fans of all playing abilities to join together, enjoy a game and share their latest Celtic stories.”
The development of the football poker concept will eventually allow both national and international inter club tournaments as SoftWire Sports Marketing director Andy MacDonald explained.
“The Celtic FC site is the first of many planned for the UK soccer vertical. The next will be a generic www.fcpokerroom.com which will build a network of club specific playing teams from the lower leagues. The long term vision of SoftWire and its brand, fcpokerroom is to penetrate other sports verticals where there are significant, easily identifiable fan bases.”