|Ladbrokes' online business will be the value creator at its parent company Hilton Group. David Briggs, director of development at Ladbrokes eGaming, told sportbusiness.com, just one week before he takes the stage at the SportBusiness 2002 conference next week. |
'Our target is to be the market leader in Europe and Asia by the end of 2002 and further enable our products and services into new languages, markets and technologies,' Briggs said.
Ladbrokes, the UK's largest bookmaker, launched its eGaming division two years ago.