Progressive Jackpots Luring Online Casino Traffic
By Jeremy Kingsley
The record for the largest progressive jackpot was recently overthrown when an English online casino racked up a $5 million top prize. It appears that as more and more players are enticed into large jackpot games, so the size of the pot increases further and the effect snowballs exponentially.

It is now being acknowledged by online casinos that these enormous progressive jackpots are becoming the biggest enticement for new players, and consequently many are employing a new wave of marketing tools to reflect these changes.

A recent survey analysing the factors drawing a player to certain online casinos, suggested that the most luring dynamic was solely the jackpot size. But while these jackpots grow and grow – it only takes one player to sweep the lot; since the size of the pot changes rapidly it's near impossible to discover where the biggest progressive jackpots can be found online.

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