|In the UK, poker has yet to reach the heights of popularity it enjoys in the US, but recent media interest in the game shows that this may be changing. Channel Four TV has attracted a cult following with its Late Night Poker show, and now ukbetting plc is to launch a poker news and information website,www.pokerzone.co.uk as part of the newly-launched betting information website www.bettingzone.co.uk. |
The launch coincides with the London Poker Night on Monday, May 20, sponsored by ukbetting plc.
Eric Semel, CEO of ukbetting plc, said: 'Poker is one of the fastest growing recreational activities in the world and there has also been a recent flurry of big tournaments in Europe. ukbetting therefore decided it was a natural addition to offer our users this service, as they already access our sites for sport and betting information and there is an undeniable affiliation between these areas.'
The Poker Zone is aimed at the UK market, for both the experienced player and the novice, with news and background information on the game including tournament and club news. Strategy tips and a poker glossary will be available.
Semel says that the site aims to attract affluent, predominately male users.