|Scandinavia’s largest daily newspaper, Aftonbladet, has published an open letter calling for the enforcement of European Union (EU) requirements on Sweden for free movement of trade and services between EU member nations involved in online gambling.|
Authored by past editor Anders Gerdin alongside current chief Jan Helin, the letter was addressed to European Union compliance chief Charlie McCreevy and comes in the wake of alleged pressure from the Government for media outlets to cease accepting advertising from EU competitors to the State’s gambling monopoly, Svenske Spel. Aftonbladet is currently facing three suits based on its belief that accepting competitive advertising from other EU nations should not be punishable under EU treaty-based legislation.
The letter read that there was a need for ‘strong and decisive’ measures from the European Commission to address Swedish non-compliance and ensure that companies such as Aftonbladet do not suffer the severe financial impact of having to turn away advertising by online gambling companies in other EU countries.
'It is high time to put an end to the Swedish Government's lack of respect for the EU Treaty,' the editors wrote.
The editors asked that the European Commission ‘proceed as soon as possible’ with infringement procedures against the Swedish Government in relation to sportsbetting and poker policies by initiating a European Court Of Justice prosecution.