|BetBrain, the leading odds comparison company, recently launched a new ad server system, AdFactory88, using all of the modern web technology available to allow bookmakers to create odds banners much easier than ever before and with fewer resources. They have now announced the signing of Centrebet as a trusted client using the system.|
Luke Brill, Head of Marketing from Centrebet said, 'We are very excited about the opportunity we have with Adfactory88, and are delighted to be first to market with this excellent new product. With no integration fee and the fact that we could make odds banners in a matter of minutes we are very impressed with the product and are already seeing some excellent results.”
Ebbe Groes, CEO of BetBrain Limited said, “I am extremely pleased to have signed such a well established and well-known client as Centrebet. This deal allows us to show that we are able to assist Centrebet in optimizing results and sustain efficiency in their sports betting campaigns by using odds banners with a clear message to targeted end users.”
In terms of the future Ebbe continued, “It’s a competitive business so we will continue to develop the AdFactory88 system to ensure that partners such as Centrebet save resources and improve results by using our system. Competing on price will never be enough, we have to demonstrate competitiveness on quality. We have now established the product on the market and aim to become a significant player in the long term.”
AdFactory88 is a new ad server system developed by BetBrain Ltd, UK. BetBrain was established in 2001 and is today one of the largest odds comparison sites in the world, delivering traffic to more than 160 bookmakers worldwide. BetBrain also delivers excellent odds content to websites with existing user bases of sports fans and gamblers. The company is profitable.
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