Online Casino Cuts Affiliate Commissions
By Staff
A 50 percent temporary cut in commissions following a marketing scheme from gambling group Unibet has angered affiliates in France.

French affiliates allege that Unibet's affiliate management team imposed the cut because the betting company anticipated dramatically increased traffic following its appearance on a French current affairs television show. Affiliates claim that Unibet told them it expected large numbers of new accounts to be opened and a strong boost in traffic following the company's appearance on the high-profile program.

For four days, Unibet increased the capacity of its servers and reduced its ‘payouts on sports betting deposits over the same period by 50 percent’ with affiliates claiming they were told without prior consultation.

Unibet stated that its decision to half commissions was not a penalty but a fair adjustment in view of the significant additional volumes of business and awareness it had created through the media initiative.

Although the cut only lasted four days, it has left a lasting impression on French affiliate marketing blogs and has also started to spilling over to English-language sites.

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