|In Canada, the provincial Atlantic Lottery Corporation (ALC) could be about to expand further into online gambling after reportedly asking video game makers to invent new gambling titles that could be played over the Internet.|
ALC currently promotes five online games on the main page of its website but a report from Canada’s Transcontinental Media publication alleges that the Moncton-based firm has issued a request to manufacturers and developers for further information.
ALC allegedly would like to ‘explore and consider a suite of Internet-based lottery products including instant win products, casual games as well as other popular games played by consumers on this online medium’.
ALC manages gaming activities in Canada’s four Atlantic provinces, Newfoundland and Labrador, Prince Edward Island, New Brunswick and Nova Scotia, with all profits split between local authorities.
“This potentially could lead to refreshing the products that exist,” said Paula Dyke, Spokesperson for ALC.
“There might be new and exciting things that could replace what’s there or we could add to it. But at this point we’re looking to see what’s out there.”
The publication estimated that ALC takes in annual revenues of over $100 million and clearly sees online gambling as a way to make more money in the future.