Providers Challenging Australian Ad Ban
By Staff
Online sportsbetting providers Betfair and Sportingbet Australia have filed a Federal Court action challenging laws in New South Wales that prevent them from advertising in the state.

The interstate licensed betting agencies jointly claim that the laws are protectionist and deprive racing clubs and other stakeholders a source of revenues.

'At a fundamental grass roots level, the New South Wales advertising ban against interstate wagering operators stops the punter from seeing the full picture,' said Michael Sullivan, Chief Executive Officer for Sportingbet Australia.

Under legislation in the Australian state, organisations such as corporate bookmaking firms and betting exchanges like Betfair must pay licence fee in order to use New South Wales race field information from this month. While the two providers stated that they were happy to pay the fee, it should mean that they are also allowed to advertise.

'We have to be able to compete on a level playing field,' said Andrew Twaits, Director of Corporate and Business Affairs for Betfair.

A spokesperson for Graham West, Racing Minister for New South Wales, stated that the laws were in the best interest of racing in the state.

'The legislation being challenged is about protecting the New South Wales racing industry, a significant employer in this state,' said the spokesperson.

'As the matter is now before the courts it would be inappropriate to comment further.'

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