Income Access, the Montreal-based affiliate marketing management programme, has announced the launch of BetweenDrinks.com, a social networking site for online gambling affiliates.
Currently being tested in its beta format, BetweenDrinks.com has been designed for affiliates, managers and gambling operators with Income Access inviting members of the online gaming community to test the site and offer feedback.
The Canadian firm revealed that the idea for the site came after it realised that members of the affiliate gaming community had nowhere online to match the high-energy conferences they attend.
'We felt that people who work in affiliate marketing for iGaming needed their own place where they could interact,' said Nicky Senyard, Chief Executive Officer for Income Access.
'That's why we set out to offer industry members all the interactive functionalities of major social networking sites but with a much more targeted user-base. Everyone has such a great time at industry conferences in cities such as Barcelona and Amsterdam and now the party won't have to end when they get home.'
BetweenDrinks.com offers many of the same features as mass-consumer social networks including the ability to post photos, define friendship details, start and take polls, join groups, chat, post classified advertisements, blog and send messages.
'BetweenDrinks.com will enable them to make new friends, catch up with old ones and make plans for the weekend with the site encouraging friends to touch base and organise the fun things in life; drinks, dinners and parties,' read a statement from Income Access.