Income Access has announced that it will be upgrading all of its white-label partners to Version 4.0 of its market-leading software, which features new and enhanced features.
The leading affiliate marketing software provider revealed that Version 4.0 offers affiliates and merchants graphical reporting and PPC tools alongside a completely new interface. It stated that affiliates would be able to access critical analytics at a glance from their dashboard while operators could enjoy the ease of having all of their information at their fingertips.
“This round of upgrades offers our partners an array of enhancements,” said Nicky Senyard, Chief Executive Officer for Income Access.
“We’ve incorporated much of the feedback that we’ve received from our partners and have designed this upgrade to enrich their user experience. And the great part about this is that we are not finished yet and there is more to come.”
Income Access revealed that Version 4.0 allows operators and affiliates to track their Google Adwords campaigns through the Affiliate Custom Tracking Tools. In addition to tracking how well certain keywords convert, this device also offers reports on the players, deposits and revenue being generated by each Adwords advert.
In addition, users can also view their PPC reports against the players that come in to discover which types of players are coming through on which keywords.
Finally, Income Access stated that its white-label partners would also continue to enjoy other affiliate software features such flexible commission structures, in-depth tracking reports and advanced programme management and communications tools.