Fans of the popular and award-winning men’s magazines Loaded and Nuts can now enjoy a game of poker at PKR.com in an officially branded room after the popular site inked a deal with publisher IPC Media last week.
The two new rooms allow readers and fans to play their favourite games surrounded by images of the magazines' attractive ladies while players can also personalise their avatars with Nuts and Loaded t-shirts.
“We think that the collaboration with IPC Media is a perfect match-up of brands,” said Simon Prodger, Marketing Director for Alderney-licensed PKR.com.
“Nuts and Loaded readers are spot on for us and by having branded environments within our game we offer them a unique poker experience.”
To take part in one of the new real-time three-dimensional rooms, players should sign up at PKR.com/Nuts or PKR.com/Loaded with PKR.com revealing that it has plans for a series of special promotions for both throughout 2010. In addition, fans can soon expect to receive poker tips and tricks from the members of Team PKR Pro.
“Between them, Nuts and Loaded have a combined audience of more than 1.7 million monthly unique users online,” said Clair Porteous, Publisher for Nuts.
“Both are iconic men's lifestyle brands and collaborating with a partner of the calibre and scale of PKR.com really ticks all the boxes.”
