|(Växjö, Sweden, November 7, 2002) Lemonbox AB., a Swedish company developing innovative solutions for maximizing the marketing impact of commercial websites, announced today that they delivered a ClusterTraffic-license to Cyberbingo, an international leader in online Bingo-games. |
Cyberbingo will use ClusterTraffic to operate their own 'exit traffic exchange' for Bingo-sites. Sites participating in this cluster are expected to cost effectively and dramatically increase the number of bingo enthusiasts finding their way to these individual Cyberbingo sites.
'We selected ClusterTraffic after a thorough review of different solutions,” said Gonzalo Gomez, President of Cyberbingo. “We found ClusterTraffic to have the most professional approach combined with a rock solid infrastructure.'
'We are very pleased to have Cyberbingo on board,” said Jonas Hollander, CEO and founder of Lemonbox. “We already work closely with other leaders in online gambling including the online casino companies Bossmedia and Netentertainment, and Cyberbingo is, without a doubt, one of the most established leaders in the Bingo segment.”
Lemonbox’s patented interactive marketing system, ClusterTraffic, opens up new channels for websites looking to effectively increase the inflow of qualified visitors by exploiting the under-utilized flow of so-called “exit traffic” in an effective and user friendly manner.
The recently launched ASP-versions of ClusterTraffic are well suited for companies with multiple websites/brands. It provides a cost effective tool for the utilization of traffic flow within a group of sites allowing both management and web administrators to have instant and continual access to comprehensive statistics and overviews generated on multiple sites.
About Lemonbox’s ClusterTraffic:
Lemonbox’s ClusterTraffic proprietary solution provides the methodology and technology to facilitate “bartering,” i.e., trading valuable traffic within a group of websites (a cluster). ClusterTraffic is a patented online marketing company that cost effectively attracts visitors to commercial websites, and controls the flow of traffic within a group of websites (a cluster), allowing companies to monetize the exit traffic from a site by referring users to related sites in the same category. In short, ClusterTraffic works by suggesting an alternative website to people leaving a site 'without doing business.” The suggestion, in form of a 'pop up window,' is displayed under certain conditions. By utilizing this flow of traffic participating sites can increase their traffic volumes by 30-60%. For more information on ClusterTraffic, head to http://www.clustertraffic.com. Information on ClusterTraffic’s parent company Lemonbox can be found at http://www.lemonbox.com.
For additional Information:
Jonas Hollander, CEO Lemonbox AB firstname.lastname@example.org
Phone +46-470-753550 Mobile +46-709-478880