|32Red sign sponsorship of James Bond micro-site with Virgin|
Online casino 32Red (www.32red.com) today announced its sponsorship of Virgin.net’s James Bond minisite in time for the general release of Die Another Day in the UK on 20th November 2002 (it opens in the US on 22nd November). The deal includes exclusive promotion of 32Red around the James Bond content, along with editorial copy and email marketing.
Virgin.net (www.virgin.net) is an ISP and an entertainment and leisure service, the core focus being music, movies, travel and shopping with currently 1.2 million unique users a month. The Bond minisite will include a review of Die Another Day, a guide on how to mix a real Vodka Martini along with some help on how to play casino games. 32Red will also be featuring on Virgin.net’s homepage and entertainment channels.
32Red’s Ed Ware said:
“Virgin is a well-known and strong brand which we are pleased to associated with. Our drive to communicate the difference between 32Red and almost any other online casino is supporting this deal. It’s also great fun to be sponsoring the James Bond minisite as he’s one of the most famous casino players of all time!”
Hannah Rohan Senior Sales Executive at Virgin.net, says, “This partnership with 32Red provides us with a great opportunity to provide our customers with a topical and interactive mini-site.”
For more information please contact:
Virgin.net – Louise Nichols 0207 6646216, firstname.lastname@example.org
32Red – Ed Ware, +350 49357, email@example.com
32Red online casino is a registered business name of Trafalgar Betting & Gaming Ltd, a British company licensed and located in Gibraltar (company no. 83626). 32Red offers safe and secure online gaming with payouts reviewed by PricewaterhouseCoopers on a monthly basis. 32Red represents the first of a new generation of online casinos.
Virgin.net (www.virgin.net) was launched in 1996 and is the fifth largest ISP (Internet Service Provider) in the UK. With over half a million customers, Virgin.net provides the tools and support required for fast, efficient connection to the Internet. Virgin.net provides a range of Internet access options including Pay as You Go, Unmetered access and Broadband. Virgin.net is a joint venture between The Virgin Group and ntl.