Microgaming-powered online casino 32Red.com has launched a redesigned version of its site complete with access to over 450 games and a ‘more distinctive and glamorous look’.
The Gibraltar-licensed domain revealed that improvements also include a ‘clutter-free feel’ alongside a greater focus on messaging to players and providing information for prospective customers.
“The new website has been designed to bring out 32Red.com's core values of excellent and personal service along with complete transparency, which are the hallmarks of a true connoisseur's casino,” read a statement from 32Red.com.
“It's now easier to see the life-changing potential when you load the new site for the first time. The homepage jackpot ticker displays the jackpots on offer at 32Red.com and, bearing in mind they have already made two players in the UK casino millionaires, the £4.6 million total is bound to appeal to visitors. That said, perhaps the most interesting addition, which reinforces that 32Red.com has nothing to hide, is the live payout ticker highlighting the sums paid out to players in given periods, a statistic that other operators often hide.”
“It was difficult to decide to change a winning formula but the improvements made to further enhance player experience are already showing positive results, especially with our sign-up bonus of £32 free for every £20 deposited,” said Bill Medling, Head Of Design for 32Red.com.
“Our new Second To None strapline symbolises our best casino awards for six years running and, of course, the fact that we are Casino Of The Decade. Roulette lovers will also notice that 32Red.com is second to zero on the roulette wheel making Second To None the ideal strapline for our great brand.”
