Online Lotto chief claims “West will follow India”
By dave
“The online lottery will overtake the printed lottery in India within about 5 years”, claims the head of Essar Groups’ Fortune telelottery branch. Leshem, who is planning the installation of 10,000 online terminals by year's end, is competing against established online rival Playwin and India's outmoded paper lottery system for the chance to sell that winning ticket.

“First there is the chance to get the 2 per cent per cent of the jackpot winnings; then you must consider the 'stockage of goods' that you don't have to worry about with lotto. Also, the sale session of a normal product is about 5 minutes, while the sale session on lotto is only about 10-15 seconds (unless you are a new customer and have to understand what lotto is).”

In reference to state lotteries in the US, Leshem also claims that “in this case the Western World will follow India.”

“The model that is used in the US is regressive. It's a monopoly operated by the state employees rather than on a business principle. Connecticut is the first state that is considering privatisation. Privatisation means making more. The Western World will follow India's example which began totally as a private enterprise.”

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