|Ancient TV game show, The Price is Right, is to debut at Hard Rock Casino and Sky Bet Vegas. The ever-popular game show has finally made it to the online forum. The show first aired in 1956 making it a valid contender for television’s longest running game show. You’d have thought they’d have finally put this horse down.|
The game can be hosted on any site that is powered by Wager Works software. Their partnership with Freemantle Media Licensing Worldwide has gotten Wager Works exclusive online rights. Freemantle own the game show format.
Surely the public has already had enough of watching repeats of these game shows on re-run channels? Or at least enough of seeing the same tired format wheeled out in a different guise, or on another format? Not according to Wager Works. The Price is Right might have had its day in TV but it’s already making a stir online, and it’s not even officially ready for the public. Trial runs report that it’s outplaying traditional casino games such as Blackjack and Poker that the sites also offer.
Wager Works is taking this as a sign of success and running with the TV to online idea. Expect online versions of other favourites like the Wheel of Fortune to be on their sites soon. A spokesman for Wager Works said that The Price is Right is: 'only the first of many games and unique formats to come.'