|It has been announced that the Vendare Group has forged an agreement with FOXSports.com (the online branch of Fox Sports Networks)and has become an official Fantasy Sports partner. The agreement means that fantasy games powered by the Vendare Group will be combined with the newly relaunched FOXSports.com site. The partnership will begin by bringing us innovative Weekly Fantasy Football games and the $100,000 Seasonal Football Challenge. Over the next two years, Vendare will provide Fox with various daily, weekly and seasonal fantasy games for NFL and MLB as part of the agreement. They will also offer other team and individual professional sports.|
The revenue for fantasy sports is over $600 million each year due to the fact that over 30 million Americans enjoy playing. FOXSports.com and the Vendare Group are in line to ensnare a substantial portion of this market. The position of both companies will be enhanced through the partnership as the games attract an immense amount of repeat traffic and increased session times, thus delivering a subscription-based revenue for both Fox Sports and The Vendare Group.
Senior vice president and general manager of FOXSports.com, Ross Levinsohn, said:
'FOXSports.com is on the cutting edge of sports entertainment and with the relaunch of FOXSports.com, we were looking for fantasy games that fit within our concept - Vendare offered just those types of games. The games they offer are perfect for our demographic because they are easy to learn, fun to play and provide instant gratification without forcing fans to spend hours doing research. We are very pleased to be working with Vendare.'
Keith Cohn, president and CEO of the Vendare Group, added, 'The relationship with FOXSports.com solidifies our position as a leader in the fantasy sports market. Our fantasy games are popular because they are unlike any other in the market and, as a result, they offer a significant subscription-based revenue stream. We are excited to be working with a major media player like FOXSports.com and are confident our games will be a favorite with their huge audience.'