|“Exposure is good”, say online casino GoldenPalace.com as they welcomed home their Golden Boy – streaker extraordinaire, Mark Roberts - the man who single-handedly upstaged Janet Jackson and the Patriots at this year’s Super Bowl. |
Mark landed at Heathrow today to a rapturous reception and among the admirers was famous glamour model Hayley Finch who dared to bare with GoldenPalace.com tattooed across her bare chest in a reciprocal gesture in this equally open public space. Mark was clearly overwhelmed by such warm reception on this cold Heathrow afternoon, and waved to fans as they were escorted away by Airport security and police.
Underneath all its bold and brazen publicity campaigns, GoldenPalace.com is a serious casino and a top net-marketing machine, as its creative online and offline marketing strategy has netted it a lot of high profile media attention - not least last November, when a French daredevil dressed as Spiderman was arrested after scaling Sydney Harbour Bridge with the company’s logo sown into his costume. To date they have enjoyed coverage on The Tonight Show with Jay Leno, Late Night with Conan O'Brien, The Howard Stern Radio Show to name but a few.
Mark Roberts, Golden Palace.com’s prolific Super Bowl streaker has gone in the buck at over three hundred sporting and media events worldwide over the past ten years. We wonder where he may turn up next? If you are listening Mark, we hope to see you at Euro 2004 this summer.