|The European Betting Association, formed last month in Brussels to promote online gambling in the EU, is facing a lukewarm welcome from many in the industry. While some bookies such Blue Square and Bet365 have signed up, many leading players are hesitant, claiming that there are already well-established bodies in the UK devoted to such causes. One bookmaker even went so far as to dub the EBA a ‘PR stunt’.|
Ironically, many of the betting exchanges that are eager to join the association are currently being kept on hold. Betfair said it is applying but is not yet sure the EBA will welcome betting exchanges.
When asked about the situation EBA spokesman Torbjörn Ihre said, 'we're not sure about that yet. We're talking about it.'
The EBA was formally launched last month by the Vienna and Gibraltar-based site Betandwin.com along with Expekt, Globet and Unibet in order to champion free cross boarder trading for online bookmakers in Europe and is planning to lobby the European Parliament, the European Commission, national governments.