|A new ‘TV Gambling Advisory Service’ has been launched this week.|
This follows the publication of ‘A Safe Bet for Success’, the government’s response to Sir Alan Budd’s review of gambling regulation, and the proposed new Gambling Bill to modernise all legislation governing gambling in the UK
The new service launched by Digital Television Solutions (DTS) has received support and backing from opinion leaders in the gambling and television industries
This new service will assist bookmakers, pools operators, bingo companies, lotteries, casino operators, broadcasters, platform operators and production companies in evaluating how to reach tv viewers with an interest in gambling… and how to launch & operate new services which respond responsibility to the proposed legislative framework, and satisfy the best practice guidelines set out by Gamcare.
Daniel Winner, Managing Director of DTS said ‘ The Government’s draft gambling legislation envisages extended choice for adult gamblers with new safeguards to ensure responsible gambling. In this new environment, television is likely to emerge as attractive distribution channel for companies who want to combine popular gaming formats with the entertainment values of television.
Martin Graham Scott : Managing Director of Fancy a Flutter (the interactive tv gaming venture created by Rank and NDS) said ‘DTS has already shown its strategic worth to companies like ours. This advisory service embraces all business issues which need to be considered by any would-be TV betting channel. We welcome this initiative as it has been shaped following consultation with the industry itself as well as broadcasters and platform owners.’