Irish independent betting offices back The Betting Show
By staff
Betting Show organisers ATE are pleased to announce that they have secured an agreement with the Irish Independent Betting Offices Association (IIBOA) to endorse the forthcoming show which will take place at The Pavilion, NEC,Birmingham, 19-20 October 2004.

The agreement is the first time the IIBOA have given their official backing to the industry showcase to help deliver an event that represents all elements of the industry and highlight the show's significance to the 350+ independent betting offices they represent throughout Southern Ireland.

Brian Keenan, chairman of the IIBOA stated: 'We are delighted to have agreed a partnership with The Betting Show 2004 to encourage more of our members to attend this important industry event and help develop the business potential of bookmakers across Southern Ireland. The show is the only one of its kind in Europe and as a visitor myself for the past 12 years I believe there are great benefits in attending. I am extremely pleased that the IIBOA committee have agreed to formally offer their support.'

The news was welcomed by Paul Vickers, managing director of show exhibitors Drinkmaster, who stated: 'This is great news for the Betting Show. We wrote some fantastic new business with Irish bookmakers at last year's show and as a result have been visiting betting shops all over Ireland. We found that there's some great new things happening that have yet to reach the UK and if the IIBOA's support helps to bring more Irish visitors to the show we would be more than pleased.'

The IIBOA's endorsement follows the backing of the Association of British Bookmakers (ABB) which is also working closely with the organisers to deliver a robust seminar programme covering the latest topics of interest to the industry.

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Digital images attached: Betting Show 2004 logo

Press enquiries to Alex Fierek or Chris Jones at Scott & Jones Communications

Tel: +44 (0) 1273 204817 Fax: +44 (0) 1273 204827 Email:

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