|Osney Media has announced a forthcoming summit to address vital marketing issues faced by the industry today. The Effective Marketing for Remote Gaming Operators will be held in London on 7th & 8th December 2004 and will include speakers from iGlobal Media, Betfair, Carmen Media Group, Coral Eurobet UK Ltd and Intertops.com, as well as a special focus on the Asian gaming market from DrHo888.com.|
“The remote gaming industry is currently one of the largest and most profitable industries in the world.” said the organisers. “With profits soaring above 3.8 billion dollars per year, marketers and key decision makers alike need to ensure that their brands climb the list of the most popular gaming sites. In an industry suffering from heavy advertising and operating restrictions, a clever and innovative marketing strategy is vital and partnerships are key to survival.”
The conference will allow gaming operators and affiliates the opportunity to all the topical issues of the day, such as how to create a fully integrated marketing strategy; what qualifies as top customer service in the gaming industry; strategies for cost effective customer acquisition and retention and how to co-operate with state gaming monopolies.
“Interaction with other delegates is encouraged through structured round-table discussions, since we recognise that delegates have equally valuable solutions to offer. The event is intended to work at the strategic level, acting as a catalyst to generate ideas for effective marketing in the remote gaming industry and not as a lecture,” added Osney Media.