Rethinks Customer Service
By philip
Sportsbook,, has announced a new approach to its customer service department which it hopes will help it assure ‘the best customer service in the industry’. The company has hired and rigorously trained new staff and launched its new Quality Assurance and Training department, which it believes will set new standards in customer care. The department has immediately initiated a survey, to which they invite all their clients to respond, in order to give them vital feedback the needs of the average punter. say they are also implementing a series of, as yet undisclosed, changes in customer which they anticipate will provide ‘key components in their continuous goals to improve customer satisfaction and trust.’

'Customer Satisfaction is more than just nice to know, it's the leading indicator of our company's financial success. Unlike traditional Sportsbooks, the Quality Assurance and Training Department is a satisfaction measurement, loyalty research and consulting department dedicated to employee and customer satisfaction,' states Alexander Masis, Supervisor of Quality Assurance Training”.

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