Launch of
By staff
Gaming Corporation plc, the owner of the UK's number 1 gaming site, today announces the launch of a website focusing on the rapidly growing online poker market which is currently estimated to be worth in excess of US$1.2 Billion.

Following the success of the market leading website, which currently generates over 2 Million monthly visitors the new poker site will replicate this business model and provide the latest news, editorial and links to the leading poker sites. will generate revenue from cost per click advertising utilising the comprehensive ad-serving technology and back end system developed for

Commenting on the launch of Justin Drummond Chief Executive said,

'With we have proven that we create, grow and drive strong revenue growth from our gaming sites. Our proprietary ad-serving technology will allow us to develop another leading site in this fast growing market'

'The launch of is part of our ongoing strategy of creating and acquiring market leading gaming sites'.

For further information contact:

Justin Drummond, Chief Executive

Gaming Corporation plc

Tel: 020 7618 9000

Damion Greef, Communications Director

Gaming Corporation plc

Tel: 07736 381 030

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