) to provide secure
gambling to lastminute.com users.
Links will be provided on the lastminute.com website and will allow
customers to click straight through to Casino Atlantis Online. In addition
the casino product will be promoted via the 'staying in' section on the
lastminute.com site and to lastminute.com subscribers.
Tobin Prior, CEO of SunOnline commented, 'We are confident that Casino
Atlantis Online will appeal to lastminute.com's customers who are attracted
to similar products on the site and are accustomed to transacting online.
Clicking through to Casino Atlantis will be a virtual trip to our flagship
resort and casino in the Bahamas of the same name, and the next best thing
to organising a last minute trip there. lastminute.com is one of the most
visited travel sites in Europe and, as such, an excellent place for
SunOnline to have a presence.'
Helen Baker, UK Managing Director, lastminute.com said, 'We are always
looking for new revenue streams that are relevant to our brand and of
interest to our customers and gambling fits our offering well as part of the
recently launched 'staying-in'section. SunOnline are market leaders when it
comes to providing safe, keenly regulated and fair online gambling and we
are pleased to partner with them in offering this new product to visitors to
the lastminute.com site.'
For more information please contact:
Jaime Lister, Joe Public Relations Jon Holt, Joe Public
44 208 237 4021 44 208 237 4035
Tobin Prior, SunOnline Lucy Dare, lastminute.com
44 207 307 9307 44 20 7802 4498