|Online gambling firms are tearing away from the pack and bucking against the trend by turning a profit despite their reliance on technology and e-commerce. It seems that online casinos and online sex sites are the only net activities that users are willing to pay big money for. The question other e-tailors asks is…”why?”|
One reason that industry analyst Michael Caselli noted was…”the thrill of gambling is easily transferable over the internet and the results (wins and losses) don’t need to be shipped before they are enjoyed. If you buy a physical product on the internet you need to wait for that product to arrive before you can start using it. Online gaming gives instant gratification.
Online firms have been, and continue to be profitable year on year, and for thoses publicly traded, their share prices reflect their success. However, it is only a matter of time before the major cial institutions recognise these small cap gaming stocks and when they do you can be sure that they'll be 'small caps' no more.