|Halifax, Canada – April 13, 2005 |
SportsDirect Inc, the world leader in media from a gaming perspective, today announced the official launch of a new online magazine: PokerFan.com (www.pokerfan.com). This new site joins existing successful media properties such as Covers.com and WagerLine.com in the SportsDirect family.
PokerFan.com has been developed to be the source online for everything from tutorials for beginners to advanced strategy for experienced players. Readers will be able to learn the basics of popular Poker games such as Texas Hold’em as well as learn advanced techniques on bluffing and Poker tournament strategies. In addition to expert tutorials and commentary the site features a busy posting forum bringing readers together to share tips and news in an online community.
The new site also features exclusive content and columns from Poker professionals and writers that will give readers an inside edge. Renowned Poker commentators such as Dave Scharf and Devin Armstrong are frequent contributors to PokerFan.com. Staff writers and special guest columnists will report live from the top Poker tournaments around the world.
“PokerFan.com is an excellent addition to our family of sites,” said Paul Lavers, Founder and CEO of SportsDirect, “Developing content that readers love and trust is what made all of our properties successful. The fast paced and innovative combination of news, community and tutorial will make PokerFan.com the leading site for anyone interested in the world of Poker.”
The launch of PokerFan.com is part of SportsDirect’s continual expansion into new markets and products. SportsDirect has launched and acquired several new sites and products in 2005 and now employs over 80 people in Halifax, Canada, Las Vegas, Nevada and Galway Ireland.
About SportsDirect Inc:
SportsDirect is the world’s leading media organization for news, analysis and sports statistics from a gaming perspective. SportsDirect and its subsidiaries operate properties such as Covers.com, Wagerline.com and PokerFan.com and were founded in 1995. In addition to publishing, SportsDirect provides content to companies in the online and wireless industries such as USAToday and MSNBC. For more information please visit: http://www.sportsdirectinc.com.
Media Contact For SportsDirect Inc:
VP of Marketing
902 452 4144 or 902 835 3320 extension 228