|London, UK – September 6, 2005 – Orbis, an NDS group company, the provider of the industry leading OpenBet™ interactive gambling platform today announced their technology partnership with Ash Gaming, a leading provider of interactive and betting games. Beginning an agreement to deliver a number of products over the coming year, both companies continue to enhance their position as market leaders. |
Ash Gaming, formerly known as Ash Leucker, was established in 2000. They specialise in developing innovative, highly profitable games that can be delivered on a variety of digital platforms. With customers such as William Hill, Gala Group and Gamesys they have established themselves as leaders in their field both creatively and technically.
Orbis pioneering OpenBet™ software platform, deployed by the world's leading bookmakers, is a complete gambling solution, with customers able to bet on all channels and all products from a single account, controlled via a single back-office. With the OpenBet Games Engine, operators can control, define and manage their games offerings through a powerful and flexible backend technology across a wide variety of platforms and channels.
Chris Ash, Managing Director of Ash Gaming said “We have been seeking out the right partner for our fixed-odds games for a while. Partnering with a market-leader such as Orbis is a fantastic opportunity for us to distribute our games to a wider audience.”
The partnership will enable operators access to a greater choice of games content and design, combined with rapid deployment and simple integration allowing operators to react to a quickly changing market. David Loveday, Managing Director of Orbis said: ” Our agreement with Ash Gaming adds to our partnerships with other leading games developers, strengthening the range of solutions available for operators via OpenBet.”
Orbis Technology is a pioneer in the design and development of online gambling systems providing the OpenBet™ single account, single solution technology to leading bookmakers and broadcasters worldwide. See http://www.orbisuk.com/ for more information on Orbis.
NDS Group plc (NASDAQ/Euronext Brussels:NNDS) is a leading supplier of open end-to-end digital pay TV solutions for the secure delivery of entertainment and information to television set-top boxes and IP devices. See http://www.nds.com/ for more information about NDS.
About Ash Gaming
Established in 2000, Ash Gaming, formerly Ash Luecker, is an independent company supplying interactive gambling and betting games. The team at Ash Gaming have produced some of the most innovative gaming applications to be found on the Internet, interactive Television and betting terminals today. Over the last four years they developed a wide range of specialist gambling products for well-established clients including a series of games for William Hill, DITG, Gamesys, St Enodoc and The Gala Group.
Other recent game launches include Quick Bet Darts and Quick Bet Final Score and a Live Betting console all launched on William Hill this year.
See www.ashgaming.com for more information.