|Gambling.com has announced its proprietary version 2, pay-per-click search engine software has been fully launched following two months of beta testing.|
The new software provides advertisers with increased functionality, giving greater budgetary flexibility and management control for their Gambling.com bid-based search listing campaigns. Also new to version 2, is the Gambling.com Syndicated Network, which distributes advertisers’ listings to an even larger targeted audience than ever before.
Tim Rosenberg, Managing Director of Gambling.com commented, “With the new software we can now confidently offer our advertisers an easy to use management tool and with over 500,000 gambling specific searches per month, advertisers can now generate players from a previously untapped network of carefully selected partner sites.”
Justin Drummond, Chief Executive of Gaming Corporation Plc – owners of Gambling.com – was equally optimistic about the impact of the version two software. “This evolution in the search technology allows Gambling.com to distribute their gaming related listings to other targeted gaming web portal sites thus increasing their exposure and revenue earning potential and we see this as a key driver of growth in the forthcoming financial year,” he said.