Online Sportsbook: Record Super Bowl Betting Expected
By Daniel Magill
Super Bowl XL is fast approaching, and online sportsbook, has announced that they are expecting to receive a record number of bets come February 5.

Simon Noble, founder of said, “The Super Bowl draws the heaviest betting action of any annual sporting event in the world with a majority of the game's followers having some type of action on the game. With more consumers recognising the convenience and safety of Internet sportsbooks, online gambling has become the destination of choice for customers betting on the Super Bowl.'

Last year, land-based sportsbooks in Nevada accepted $90.7 million in Super Bowl bets whilst online sportsbooks, even at most pessimistic of estimates, took over fivefold that amount. As such, there will be over 150 additional betting options available at on everything happening at the Super Bowl, including the coin toss, cross-sports match-ups, television ratings for the game and the best Super Bowl commercial as voted on by the public.

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